When a visitor encounters your 404 page, it is important that the links contained on that page can lead them back to available content on your website.
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Ensure that all of the links on your 404 page are working, regardless of the level at which the 404 Page is being served. A broken link should not lead to more broken links!
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To be certain that the links on a 404 Page are not broken, they should be root relative or absolute.
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For more information on making sure your 404 Page is accessible and user-friendly, check out our article all about 404 Pages.
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