When a visitor encounters your 404 page, it is important that the links contained on that page can lead them back to available content on your website.
Ensure that all of the links on your 404 page are working, regardless of the level at which the 404 Page is being served. A broken link should not lead to more broken links!
To be certain that the links on a 404 Page are not broken, they should be root relative or absolute.
For more information on making sure your 404 Page is accessible and user-friendly, check out our article all about 404 Pages.
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